Our Review Magic
We strive on giving you the most unbiased, real world reviews for every product we try. Our team of reviewers do not read anything about the products, its marketing claims or its studies, we simply stick to real world results experienced by our reviewers.
The products are randomly selected and the reviewer then takes the product for a minimum of 90 days before providing their feedback on the performance and overall health improvements noticed during its use.
We combine this blind review with our research of the brand, the company behind it, the packaging and the formulation, to give you a full analysis of the brand.
INGREDIENTS & FORMULATION
We look at each individual ingredient in the formulation and check if they are at efficacious levels, if they have any bad reputation and if they have clinical evidence behind them.
INDUSTRY REPUTATION
We look at the product’s reputation in the industry, we research complaints and legal cases that may exist against the brand, we look at previous disputes, and give you our analysis on the trustworthiness of the company behind it.
PACKAGE & BRANDING
We look at the packaging to see if it’s safe, if it protects the product from going bad. We look at the branding and what claims the product makes, and we evaluate those against the ingredient research and results experienced.
REAL WORLD RESULTS & EFFICACY
We look at the overall results experienced by our reviewers and compare those against the product claims to give you a real-life indicator of the product’s efficacy.
If you’d like us to review a new product not currently in our roster, or if you have any feedback to share about any of the brands we list please contact us, we’d love to hear from you!